IVC Evidensia came to the London Vet Show to show vets and nurses what a career with them really looks like, more clinical impact, more community action and more opportunity to grow. The stand needed to feel warm and welcoming, the kind of place people want to stop, chat and picture themselves working.
We built a long CUSTOM space only stand in IVC green, open on three sides so the whole aisle could see it. A backlit IVC Evidensia logo crowns a green portal entrance with framed windows. From there, a run of big, people-first photography of vets with their animals stretches along the back wall, with hand-drawn arrows and loops leading the eye from clinical impact to community action to career opportunity. Screens and info circles fill in the detail, with arm lights picking it all out. Along the front, a coffee bar under a green pergola with pendant lights asks “More coffee?”. Blue counters with sweet jars, white benches, poseur tables and a set of curved tiered steps give visitors plenty of places to sit and talk, and a prize draw gives them a reason to come back. A separate shell scheme storage space keeps the stand clear.
